Have your social media campaigns gone cold? Is no one responding to the paid ones? This means it’s time to shake things up. At Resourcifi, RNF Technologies’s IT staff augmentation arm, we work with our in-house marketing team to find ways to combat the problem of ad fatigue. As you may be aware, the… Continue reading Strategies To Fight Ad Fatigue
Tag: Faisal Abidi
Content Marketing: Commitment Or Campaign?
Marketing has the ability to connect with people through relatable content and eye-catching presentation techniques. Consider not being introduced to your favorite conditioner simply because it was never well-marketed. Without marketing, you would have missed out on so many wonderful things that you now enjoy. Marketing is not a new concept; it has been… Continue reading Content Marketing: Commitment Or Campaign?
Essential Marketing Strategies For Small Businesses In 2022
Small business owners already understand the importance of having a solid marketing strategy — but one may be unsure how to go about developing one. Should marketers stick with tried-and-true marketing strategies or try something new? When there are dozens of options, how do brands choose and build a marketing strategy that works for small… Continue reading Essential Marketing Strategies For Small Businesses In 2022
Why are Buyer Personas Important?
Professionals across industries agree that good marketing is a necessary element for the success of any business. It means in addition to figuring out what to say to the audience, when and how to say it is equally important. This makes it imperative for brands to understand their audience in order to craft a refined… Continue reading Why are Buyer Personas Important?
Personalization Makes Advertising/Marketing Better
Marketers’ methods of connecting with their target audiences are evolving to meet consumer preferences. By paying attention to customers’ interests, personalities, and preferences, brands can interact with them in ways that create a genuine connection. This strategy can be implemented in a variety of ways, such as email marketing campaigns, personalized and targeted ads, and… Continue reading Personalization Makes Advertising/Marketing Better
How To Level Up Your Brand’s Instagram Game In 2022
Whenever a social media platform enters our lives, we end up getting even more connected to each other. These platforms have inevitably become part and parcel of our lives. Whether it is Facebook, Twitter, or TikTok, these facilitate the seamless sharing of ideas, thoughts, and experiences. It wouldn’t be an exaggeration to say that… Continue reading How To Level Up Your Brand’s Instagram Game In 2022
Why Reviews Matter & How It Impacts Your Bottom Line
Online reviews have been called the new social proof, and it wouldn’t be an exaggeration to say that these can make or break your brand. While good reviews can drive hesitant buyers into action, bad ones may even push away your most loyal customers. That’s the power of customer reviews. A 5-star review… Continue reading Why Reviews Matter & How It Impacts Your Bottom Line
The Untapped Potential Of PPC Data
Pay-per-click campaigns are a great idea when you want to create ripples amidst your target audience and increase your brand’s visibility. However, this path is fraught with problems because of rampant click fraud and rising cost of clicks. While you can always prevent scammers from skewing results by keeping a trained eye on your… Continue reading The Untapped Potential Of PPC Data
Building Customer Loyalty – A Take By RNF Technologies
“If people believe they share values with a company, they will stay loyal to the brand.” – Howard Schultz Our customers are both our brand ambassadors and brand advocates. Any business’ long-term success is highly dependent on their customer retention rate. Unmatchable growth happens when loyal customers do their part by making repeat… Continue reading Building Customer Loyalty – A Take By RNF Technologies
Soaring up brand awareness – Its relevance and strategies
“A brand is a voice and a product is a souvenir.” – Lisa Gansky The single most important investment that you can make in your business is building a brand. A brand that speaks for itself. A brand that depicts what you do in the most simple way possible. Being the very first step… Continue reading Soaring up brand awareness – Its relevance and strategies